Full-time Bachelor of E-Commerce (Standard Program)

19-12-2022

Ecommerce

The e-commerce training program at UEH is built according to international advanced standards with the goal of training bachelor’s degree in e-commerce with comprehensive knowledge of e-commerce, expertise, competence and professional skills. firmly, providing high-quality human resources to meet the needs of economic and social development in the new era. The training program equips students with the necessary knowledge and skills to participate in strategic planning, organizing, implementing, implementing and controlling the entire e-commerce business process of enterprises; know how to build solutions and exploit information technology platforms to serve e-business activities; at the same time know how to promote products, services as well as brands of businesses in the digital environment.

Admission registration code: 7340122

Selection combination: A00, A01, D01, D07 (Math coefficient 2)

– Learner target:

Learners have graduated from high school.

– Admission conditions:

According to the current regulations of the Ministry of Education and Training and the training regulations of the University of Economics Ho Chi Minh City. Ho Chi Minh

– Program structure:

General education knowledge: 50 credits

  • Marxist-Leninist philosophy
  • Marxist-Leninist political economy
  • Science socialism
  • History of the Communist Party of Vietnam
  • Ho Chi Minh Thought
  • Business law
  • Foreign Language
  • Microeconomics
  • Macroeconomic
  • Mathematics for Economics and Administration
  • Statistics applied in economics and business
  • Accounting principles
  • Soft skills
  • Start a business

Professional education knowledge: 63 credits

Industry Basic Knowledge

  • Math used in Informatics
  • Information technology base
  • Internet service
  • Programming base
  • Database
  • Data Science
  • Management information systems
  • E-commerce
  • Basic Marketing
  • School of Management
  • Global supply chain management
  • Consumer behavior
  • Customer relationship management
Specialized knowledge
  • Business analysis
  • System design analysis
  • E-Commerce Technology
  • E-commerce application development
  • Information security in e-commerce
  • Data mining
  • Business Intelligence
  • Mobile application development
  • Introduction to Enterprise Resource Planning System
  • Electronic payment system
  • Big data and applications
  • E-commerce business strategy
  • E-commerce project management
  • Research Marketing
  • Digital Marketing
  • Investment project analysis
  • Law on E-commerce
Internship and Graduation: 10 credits
Total credits: 123 credits
– Standard output:
1. Knowledge (Knowledge)
  • Understand the basic knowledge of socio-economic, political science and law in studying, researching and solving practical problems in Vietnam
  • Understand the basic knowledge of information systems, information technology for the implementation of e-commerce activities of enterprises
  • Understand the basic knowledge of business operations and competitive strategies of enterprises in the digital environment
  • Understand the knowledge of market research, market access and analysis of demand, online customer behavior
  • Apply knowledge of strategy building methods and e-business solutions for organizations, businesses and individuals
  • Apply knowledge of analysis, design, construction, implementation and administration of information systems applied in e-commerce
  • Apply knowledge of data aggregation, analysis and management reporting to support decision making in e-commerce

2. Skills (Skills)

  • Mastering e-commerce business planning and strategy building
  • Proficient in analyzing, designing, building and deploying information systems in e-commerce
  • Mastering the implementation and management of e-commerce activities in the enterprise
  • Proficient in synthesizing and analyzing data to evaluate the effectiveness of business activities and make decisions in e-commerce
  • Adapting a business start-up in the field of e-commerce
  • Establish foreign language ability according to regulations: get TOIEC 500 . certificate

3.Autonomy and Responsibility

  • Ability to behave responsibly towards self, work, profession and society; disciplined, cooperative, creative and professional at work
  • Ability to behave and responsibility in teamwork and guide and supervise others in the group to perform assigned tasks
  • Appreciate values and have good moral character in work and life

In addition to the above output standards, graduates obtain certificates of Physical Education and Defense Education.

– Job opportunities:

Graduates of the E-Commerce major are capable of holding the following positions:

  • Experts at businesses providing e-commerce solutions.
  • Experts at organizations and business units that have deployed e-commerce activities.
  • Manager of Electronic Marketing (E-Marketing) activities in business units.
  • Experts or managers at state agencies specializing in e-commerce management.
  • Research and teach e-commerce at research institutions, universities, colleges and professional schools